The Eliant Blog

Because I Need the Eggs

A Self-Evaluation Test By Bob Mirman   Each of us has a different perspective, a unique way of looking at the ongoing turmoil around us. Every day, we each interpret what’s happening in our world because we need to see it this way in order to validate and confirm our beliefs and provide a rationale […]

Part II: God Is Great, Beer Is Good, and People Are Crazy*

Part II: God Is Great, Beer Is Good, and People Are Crazy* Overly-anxious buyers can be difficult buyers and unlikely to find it in their hearts to trust you By BOB MIRMAN There are many unexplained mysteries and uncertainties in life. If people evolved from apes, why are there still apes? Why doesn’t glue stick […]

Part 1: God is Great, Beer is Good, and People Are Crazy*

“Investors have never felt less secure, even though we are eight years into a bull market.” -Mark H. Haefele, Chief Investment Officer, UBS Bank Over a couple of pops at a local watering hole, a good friend of mine mentioned that he had recently visited a doctor who specialized in the condition with which he […]

Bargaining with God

By Dan Hanson (Chief Retail Production Officer at loanDepot)   A little over seven years ago, I was body surfing in Newport Beach. The shoreline had been battered by some large waves, which created small furrows in the sand, just below the churning surf. The obstacles and treacherous conditions proved unpredictable when riding the waves. During […]

Millennial Home Buyers and Rental Markets

Changes on the horizon for rental homes! Home ownership rates are growing…blame it on the millennials. Click here to read the article.

Oakwood Homes Creates the Colorado Homebuilding Academy

“Every single year the labor situation has basically gotten worse,” said Patrick Hamill, CEO of Oakwood. To read more on how he has created a solution for Colorado’s construction labor shortage click here .

Creating Sales From Referrals

“Learn from the mistakes of others.  You can never live long enough to make them all yourself.” ~Groucho Marx   You can bet your life that Groucho was right. Time is short. Why not speed up the  learning curve and learn from others’ mistakes and successes? Use Customer Evaluations to Motivate Your Staff Yelp. Trip Advisor. […]

The Problem is Not The Problem

“Customers don’t expect you to be perfect. They do expect you to fix things when they go wrong.” – Donald Porter, British Airways Kind of surprising to read the above statement from an airline guy. I don’t know about you, but when I am sitting in the cabin of a plane preparing to take off, […]

The Homebuying Stress Test

  “Better under-stated than over-stated. Let people be surprised that it was more than you promised and easier than you said.” – Jim Rohn, Entrepreneur The Homebuying Stress Test During my recent annual physical, my doctor suggested a ‘stress-test,’ so I invited my entire family over for Thanksgiving dinner.  This included my three grown kids, sister, brother, 98-year old […]

2017 Homebuyers' Choice Award Winners

Homebuilders who delivered best customer experience honored with 2017 Eliant Homebuyers’ Choice Awards  MBK Homes earns top rating of all multi-divisional home builders in the nation.  The Olson Company named top-rated single division builder in the nation. DANA POINT, CA – Homebuilders who provided their customers with the best purchase and ownership experiences—according to surveyed homebuyers—have been honored […]