The Eliant Blog
Mirman’s 10 Laws of Managing Buyers’ Expectations
Homebuyer satisfaction is determined by the gap between buyers’ expectations and the builder’s performance. Therefore, there are only two ways to increase homebuyer satisfaction: Improve the performance of your employees and trade partners Lower the expectations of your buyers. While much attention is given to the latter of the two strategies, it is the […]
Most builders are still ignoring Interior Paint Complaints
Don’t paint your reputation into a corner… Imagine a family of five purchasing their first home, actually it’s seven, if you include Emily and Hercules, their two dogs. With anticipated excitement, the family receives the keys to their new home and begins moving in. The kids run wildly all throughout the house testing every door, […]
The Honeymoon is Over! The Rise and Fall of Homebuyers’ Pandemic-Based Empathy
As many of you may have heard me discuss during recent presentations to Jeff Shore’s Summit conference (Shore Consulting), and Anthony Grasst’s podcasts (Homebridge Financial Services), the period from March-December 2020 saw a highly unusual phenomenon in the world of the new-home purchase experience: The Situation: Builders were severely stretched to deliver homes on-time and […]
Exceeding Expectations When Delay is Inevitable
By Eric Mitchell, Eliant’s VP, Innovation and Bob Mirman, CEO In October 2020, I decided my home was due for an update. Like many working from home for so many months, I had finally grown tired of staring at old carpet and the same décor I have had for 10 years. I excitedly placed a […]
Homebuilding experience management firm Eliant announces winners of 25th Annual Homebuyers’ Choice Awards
For the second consecutive year, The New Home Company and Olson Homes earned top honors, taking home The Eliant at this year’s Homebuyers’ Choice Awards. Scott Smith of Grand Homes was named Customer Experience Leader of the Year. ALISO VIEJO, CA – The winners of the 25th annual Homebuyers’ Choice Awards were announced online on […]
A NEW CHAPTER: ANNOUNCING ELIANT EAST COAST
In a year marked by dramatic changes for so many people across the globe, we have one very exciting announcement to make: Eliant is opening its first East Coast office in the Raleigh, North Carolina area. This expansion signals a new era in our strategic growth as we take our in-person services and training […]
Homebuilding experience management firm, Eliant, announces winners of 24th Annual Homebuyers’ Choice Award 2020
The New Home Company comes in first among multi-divisional builders and The Olson Company named top single-division builder; Dave Patwell of Irvine Pacific wins top individual honor. Homebuilders who provided their customers with the best purchase and ownership experiences, according to surveyed homebuyers, were honored in the 24th annual Eliant Homebuyers’ Choice Awards that […]
A congratulations to our own Fernanda Luick
As Eliant continues to grow and become more immersed in the home building industry, we remain strategic in our goals and approach to growth. It’s why we’re excited to announce the promotion of Fernanda Luick to President of Eliant. Formerly the Vice President of Operations & Client Relations, Fernanda has been with Eliant for nearly […]
The Unexpected Thing that Keeps the Home Market Growing
How Much Does Customer Care Drive the Market? Steve Jobs once said, “You’ve got to start with the customer experience and work back toward the technology, not the other way around.” The same is true for homebuilding. While home prices and the job market are drivers of home purchases, the customer journey is also a […]
Drive Design Center Sales With These 5 Strategies
Inside the Design Center: How to Successfully Grow Sales and Referrals When you help someone design the look and feel of their new home, you play a lasting part in the way they live. A home serves as the backdrop of life’s most memorable moments, whether it’s hosting family for the holidays or having a […]